Portfolio
:format(webp)/99designs-work-samples/work-sample-designs/4264834/98152c44-9fa3-416f-8c59-17e5110eac8c "La Madre is a wholesale bakery based in Geelong, Australia.
They wanted a minimalistic and easy-to-navigate website that showcased their product range, encouraged wholesalers to purchase from them and made it easy for consumers to find local stockists.
The website was designed to showcase the incredible product photos created by local photographers Stillsmiths (www.stillsmiths.com). As such, we kept the design simple and clean - adding a range of animations and hover effects to bring the site to life.
With a clearly laid out homepage that directs users to the key sections of the site, the product section neatly categorises products and encourages users to continue to browse related products and to sign up to become a wholesaler.
Consumers can search for their nearest La Madre stockist using a handy map. And the client can update this map quickly and easily just by uploading a new spreadsheet.
See the site at www.lamadre.com.au.")
:format(webp)/99designs-work-samples/work-sample-designs/4264834/c442ef08-97f6-4830-8f4c-dded336811e3 "Act React are a pop-culture inspired theatre and comedy group based in Brisbane, Australia.
They had a basic logo and website that they had designed and built themselves but wanted a fresh new look and website.
The client brief was to create a colourful and memorable brand and site with pop art influences.
The project was kicked off with a branding phase. Together with the client, I developed a logo using arrow shapes which reflect the interactive nature of Act React's shows.
The colourful site builds upon the branding makes use of the fantastic show imagery and colourful profile photos.
Site-wide animations and profile photos that change on hover add a unique and interactive touch to the site.
With a section to showcase past productions, a newsletter block connected to Squarespace campaigns and social media integration, the site offers users many opportunities for users to continue to connect with Act React.
See the site at www.actreact.com.au")
:format(webp)/99designs-work-samples/work-sample-designs/4264834/d031e514-8c41-47c4-b20d-a1f9ddf3f222 "Modstitch create modern and quirky cross-stitch kits and patterns. They had a basic Squarespace store that they had built themselves but wanted a more professional-looking version built.
The site makes use of distinctive branding and background elements and features a store selling both kits and digital downloads, a blog, social media integration and mailing list integration (with a lead magnet giving away a free pattern).
The new site is closely integrated with the Facebook and Instagram accounts for the business and is integrated with Instagram Shopping, allowing users to shop their store without leaving the Instagram app.
The business has also been set up with Squarespace Email Marketing, with automated campaigns, branded email templates and mailing list setup.
See the site at www.modstitch.com.au")
:format(webp)/99designs-work-samples/work-sample-designs/4264834/975f9a7a-3033-45b6-80da-43a2744eb716 "This consulting startup wanted a simple one-page website to showcase their new business.
Working with their existing branding, we developed an elegant and professional website that showcased their services, staff profiles and included a prominent contact form.
A distinctive set of stock images was selected and recoloured to match their branding - giving the site a cohesive and high-end feel (despite the small budget).
A range of custom code was added to create links from the top navigation to the page sections, and add expanding text boxes (which allowed us to minimise scrolling).
See the site at:
www.fourfoldconsulting.com.au")
:format(webp)/99designs-work-samples/work-sample-designs/4264834/0644fea9-e179-4d5b-951a-71ca0d7f4674 "This client needed a fresh new website to show off the work and projects of their not-for-profit foundation. It needed to be easy to update and display correctly on all device sizes.
Together we developed a website in Squarespace that utilised powerful imagery and and a clear navigational structure to show off the work of the foundation.
A blog was used to showcase the latest project developments, with a summary block on the homepage ensuring that visitors are encouraged to click through to the latest updates.
Using custom code, I introduced scrolling text in the footer to showcase the foundation values and added slightly rounded edges on all images for a unique look.
See the website at:
www.fairworldfoundation.com")
:format(webp)/99designs-work-samples/work-sample-designs/4264834/24f5a80c-03c0-49c1-ad18-3afbf4d25b41 "This website for a fitness studio in Melbourne uses the client's existing branding with a bold and dynamic layout appropriate to the fitness industry.
Using custom code, I was able to introduce a distinctive side navigation menu and scrolling text.
The coaching team are introduced with bold profile pages featuring an embedded playlist from Spotify.
Separate pages for the two fitness studio locations integrate with the client's class/booking management platform - allowing members to view timetables and purchase memberships without having to leave the site.
The website works hard to convert visitors into members with clear call -to-actions on every page encouraging them to take out a trial membership at one of the two studio spaces.
Members are also able to access on-demand fitness videos via a password-protected page containing an automatically updated Vimeo video feed.
See the site at:
www.hustlethrive.com.au")
:format(webp)/99designs-work-samples/work-sample-designs/4264834/3d37844e-d18a-4c48-94ca-4fb39cfa08a1 "Though being in business for almost 30 years, this client had never had a website as his company received much of their work through existing relationships with architects.
The company had recently shifted their business model and were focusing on engaging directly with clients who needed homes. As such, they needed a modern website that showcased their best work.
With a small budget, we developed most of the website in a day using Squarespace (after extensive consultation and content preparation).
The design was informed by his existing logo - green and structured. It featured a image-rich portfolio of past projects, plenty of testimonials, as well as clear calls to action on each page which encouraged the user to get in touch.
I was also able to help the client create their Google Business listing, using the native integration with Squarespace.
See the site at:
www.dexconstructions.com.au")
:format(webp)/99designs-work-samples/work-sample-designs/4264834/c33811ec-e284-4ece-bf2b-30d57a7960aa "This playful and colourful website was designed for a client who specialises in marketing and consultancy for the wine and beverage industries.
The client was keen to stay away from the burgundy colour schemes that dominated many website in his industry and together we developed a bold colour scheme that really stood out.
Imagery was selected carefully to compltement the new colour scheme and the site was built to showcase both the companies they had worked with, an extensive portfolio of case studies and the various services on offer.
Every page worked hard to encourage users to get in touch with bold contact forms.
See the site at:
www.justthedrop.com.au")
:format(webp)/99designs-work-samples/work-sample-designs/4264834/78090467-5f23-4a9b-95d8-2b6dcc3435dd "We kicked off this project with the branding phase. Together with the client, we brainstormed names and developed a simple and memorable logo that represented a mother a child (reflecting the target market of this client). A striking red and pink palette was developed to differentiate the brand from the many other therapists in the market.
Together we developed concise and keyword-optimised copy that clearly explained her services.
We then developed an easy-to-navigate website in Squarespace that outlined her services and experience - as well as creating a blog, which she shares on Facebook to further promote her services.
See the site at:
www.mumability.com.au")
:format(webp)/99designs-work-samples/work-sample-designs/4264834/d00fea88-d165-40ee-9dd7-c668320f5271 "This client had an old WordPress website that had a dated-design and was difficult for the client to update.
Together we built a new website in Squarespace that clearly showcased their services and encouraged users to get in touch.
The website was integrated with their existing legal instruction platform - as well as building and integrating a complex custom form for their conveyancing needs (in JotForm).
See the website at:
www.mcmanuslawyers.com.au")
:format(webp)/99designs-work-samples/work-sample-designs/4264834/fcf78e4d-d29f-4263-bd96-cef912a647a7 "This client had just launched a business as an infant sleep consultant and needed branding and a website to advertise her services.
The colourful logo was developed to reflect the industry the client works in. A patterned background was also developed for use in the website and other marketing materials.
The website was built in Squarespace to provide users with an overview of her services. To build trust, we added testimonials on many of the pages on the website.
As the main goal of the client was to encourage users to get in touch, each page drove users towards the contact page.
See this website at:
www.sleephunter.com.au")
:format(webp)/99designs-work-samples/work-sample-designs/4264834/0bb382fe-ec2e-47e9-b2ee-d53f31db638a "This building company been in operation for many years without a website or a logo.
With a number of higher-end projects under their belt, they decided it was time to start marketing online and approached me for logo and website design services.
The simple logo was designed in order to not detract from the beautiful imagery used on the website.
The website was built in Squarespace as the client wanted a site that was easy to maintain. With an emphasis on imagery, the site featured a portolio of work and clear calls to action that encouraged users to get in touch.
I was also able to help the client set up their Google Business listing and design a business card.
See the site at:
www.hollismeadbuilders.com.au")
About
Hatch Labs specialises in creating beautiful, effective and usable Squarespace websites for small businesses and startups.
But building beautiful and effective Squarespace websites isn't all I do. I offer a host of other web services that you might need to get your business working well online.
Country:
Australia.
Member since:
July 07, 2020
Reviews
"Working with Laura was a dream. We had a lot to do and a very short window to do it in and I couldn't have asked for a better, more supportive designer to help us do it. From the moment we started to our final training, the experience was fantastic. I a..."
tarajeffries
reviewed over 3 years ago
"Laura is great to work with and knows her stuff.
She brought up lots of extra points that we hadn't considered and implemented everything in a great package.
And the most important recommendation I have for dealing with any business 'Would you work wi..."
infp0
reviewed over 3 years ago
"Laura was wonderful to work with - very responsive and went out of her way to assist with our evolving needs. "
mark@rev
reviewed over 3 years ago
"Fantastic enthusiasm For my project and completely exceeded my expectations for the finished result. My website is a fantastic tool for my business and I don’t think I could’ve done it without her"
matthewpowellv
reviewed almost 4 years ago
"From the get go, Laura was engaged in our business and what we wanted our new website to achieve. Her guidance and knowledge with Squarespace was extremely helpful and she delivered with an excellent personal touch. We are delighted with the new websit..."
tezc
reviewed almost 4 years ago