mikkel.haugstveit got their new product packaging by running a design contest:
Design a tasteful and playful design for our Norwegian family cheese Synnøve
Check out mikkel.haugstveit's Product packaging contest…
Food & Drink
Synnøve Finden As
Description of the product
We're Synnøve and we work to give people a better and more tastefull life. We do this in a sustainable, playfull and passionate way. The products are produced on local plants around in the Norwegian Mountains & Fjords. We produce tastefull and nutricious cheese made from local milk. The cheese has a soft, mild, aromatic and slightly sour taste. The cheese is eaten for breakfast on a piece of bread or used on the top of pizza, pasta dishes, soups and sauces.
Description of the product target audience
Urban women Lives in the city or in the suburbs 25-35 years 0-2 kids Drives a station wagon Medium+ Income Likes to watch Netflix & HBO Up to date on the latest trends through blogs and other online media Likes to refournish the house
Synnøve - A 1 kilo familiy cheese I want to see a mock up sketch of the cheese.
What to avoid
Using time on the logo and the brand. We want to see a mock up sketch of a cheese with the name Synnøve, we do not need an aditional logo.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
mikkel.haugstveit collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Vegans, low carb eaters, gluten free eaters, athletes
Specialty coffee drinkers, People that care about their coffee, people that want to make coffee on the go or camping, pe
Anyone who wants to improve their sauce game or spice rub game. It's definitely a good replacement for ketchup.
Home bakers, small artisanal users for small horeca applications, and people wanting to consume it "as is" as a chocolat
The core customers are man and women at the age of 60+. Also kids, as many kids products are offered.