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Have a look at http://www.InsightOfTheDay.com, then click over to http://www.spws.net/projects/a/uplo…stions.jpg - that's a VERY rough idea of what my Client would like on the new home page. The concept is simple: free quotes are sent out daily, and a special offer is promoted twice per month.
The site has been rolling along successfully for 7 years now, and it's time for a facelift! My Client has NO attachment to any particular theme, but it needs to be something recognizable, since an e-mail template will be generated from your design, and will go to users daily. There is no “logo” for the service – the masthead is the logo. Using the general look of http://thesecret.tv is one option, but don’t limit yourself to that one idea!
The Client is changing the content of the site, so we’ll need a home page that can be “stripped down” to a sub-page design as well, probably by using the masthead and top navigation (plus the footer) as the sub-page template. (We’ll build that from the PSD that you provide to us.) We will purchase any source graphics, but will need for you to embed them in the design that is given to us. Naturally, we’ll take care of the programming (such as the form and the scrolling text), so just throw a generic placeholder in those spots.
Boring designs! ;o)