Logo / Corp ID: BTIL Comms
Note: The words ‘Bethlehem’ ‘Technologies’ ‘London’ do not play a great part in our Corp ID. The name is BTIL / BTIL Comms
BTIL Mission: To build and manage a group of highly focused dynamic telecommunications services and solutions companies.
Core Values: Excellent customer service / honesty / success
Colours: Blue / Grey should play a part in the Corp ID and is it mandatory in the Corp ID that Blue and Gray are present. It is not mandatory that Blue and Grey are in the logo.
Note: Blue and Grey are required as BTIL is part of a stellar international grouping of companies. It is important for future that Blue and Grey can then be deployed across all
Look and feel: Naive logo incorporating satellite dishes are not what we are aiming for. We are a grown-up yet exciting company. We have vast experience. We are solid but forward thinking. The logo should look fresh yet supporting.
Buzz Words: trust / reliability / risk / success / profit and money / likability / approachable / knowledgeable / aggressive / flexible / solve problems don’t create them / speed / ease
You are required to produce a Letterhead / Business Cards / Comp Slips / Broucher Cover. The look and feel should be consistent across paper / email / presentations / website.
Final graphic in editable Vector format and .ESP
We prefer simplicity over complex designs.