I'm looking forward to creative ideas to communicate with a strong brand.
I wanted to update this part after receiving the initial designs to explain my organization better. When I think about the name Renewing Our City, what I want my brand to communicate has to do mostly with what Christians call "Missions." Within the concept of Renewing Our City, the main concept can be explained.
Renewing - I want people to be equipped to make a difference in their community. It doesn't matter if you live in Chicago, a suburb, or a village in India. As a Christian, all of us have a responsibility to work towards bringing hope and renewal to those around us through serving them and sharing Jesus.
Our - We want to take ownership in our communities not just act like we are better or secluded from other people.
City - This does not have to be a skyscraper city, (which most people will think of) but the concept of people gathering. I think more of the people than buildings that make up cities.
Most of the content I will be putting out will be podcasts that interview experts that are involved in starting new churches, run non-profit organizations, humanitarian aid, short-term trips, evangelism, church. I also will be blogging on these topics as well to equip people.
Most of my audience is pastors and other leaders in churches that are younger and I think of as business professionals.
I do not have any current designs, so I am open to many options. Thanks for your help!