Sustainable collagen from fish

Food & Drink

Logo is in CMYK 100 – 0 – 85 – 55 we also use CMYK 34 - 0- 85 - 0

Naturlig Liv

naturligliv.no

Kollagen (also include as tagline-> bærekraftig kollagen av fisk)

Sustainably sourced pure collagen hydrolysate from fish. Created from protein source that is usually discarded.

We started as a small shop serving customers that are ”very interested” in the natural life and organic food segment. This is the segment that would prefer to know every single detail of our value chain, and they are extremely conscious about everything they do. They care about the environment, their own health, care about others and are typically liberal. More and more our customer base have grown to also include a segment that choose organic as they view organic as a sign of higher quality. They are not necessarily willing to give up on convenience of modern living and still prefers a modern design and technology. Generally our target audience are middle classed females 25-45 years of age in Norway.