Kenny Reyes got their new product label by running a design contest:
Beer label for an Imperial IPA
Check out Kenny Reyes's Product label contest…
Bar & Nightclub
Mr. Bier's Brewing
Patria Imperial IPA
Description of the product
It is the first imperial ipa made in the Dominican Republic. This name comes in honor of the Mirabal sisters. The Mirabal sisters (Spanish pronunciation: [erˈmanas miɾaˈβal], Las Hermanas Mirabal) were four sisters in the Dominican Republic, known commonly as Patria, Minerva, Maria Teresa, and Dedé, who opposed the dictatorship of Rafael Trujillo (El Chivo) and were involved in clandestine activities against his regime. Three of the four sisters (Patria, Minerva, Maria Teresa) were assassinated on 25 November 1960.
Description of the product target audience
Beer lovers who loves IMPERIAL IPAS.
Use my main logo, instead of "TAPROOM" use "BREWING". I want the design to look hoppy, it must display a very good hoppy beer. You can convert the logo rounded. Product information: Style: American Double / Imperial IPA Alcohol Por volumen (ABV): 8.4% International Bitterness Units (IBU): 132.17 Bottle Size: 355 ML, 12 Fl. Oz Bottle Information (this should be in spanish because of dominican law): 1. EL CONSUMO DE ALCOHOL PERJUDICA LA SALUD, LEY 42-011. 2. Ingredientes: Agua Purificada, Malta Liquida, Malta Deshidratada, Cebada, Azucar, Lupulos Y Levadura. 3. Elaborado y Envasado Por: Proadme, S.R.L 3.1 Avenida Calle Carlos Peres Ricart #7, Arroyo Hondo, Republica Dominicana 4. Reg. Ind. RD-17-01126 Registro Sanitario (En Proceso)
What to avoid
Do not use real photos of Patria Mirabal
Bottle Size: 355 ML, 12 Fl. Oz
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Kenny Reyes collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
As always ChiChiya does great work. Responsive and takes creative direction well. The first version of this label was our most profitable craft beer SKU in Summer 2018, we're excited to do another round this summer. Thank you for another successful product label!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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