Many thanks, great job with a lot of different designs provided.
How Angela8675324 started their print or packaging design journey
Who are you known as?
What industry do you think your business is most related to?
Cosmetics & Beauty
Tell us a bit about who you are and the people you reach
60 year old hair care product manufacturer.
What inspires you and how do you envision the design for your business?
Key Visual Elements in Package Design
Maintain white bottle/tube/jar
Bold pop of vibrant color
Modern graphic look
“Retro-revival” version of original design
Maintain oversized ‘HAIR’ in an exciting new way
Make it a background element, wallpaper or pushed back in visual perspective
Make ‘Nutress’ pop and even if it is not physically larger it should be more visible
Make the new version look related to old version so the two designs can live together on shelf without clashing
Look & Feel Description
The New Nutress IS
The New Nutress IS NOT
This brand has a lot of history and has gone through a variety of package upgrades in the past 5 years. It needs something that is modern yet classic and can be easily upgradable over the years without requiring another drastic design overhaul. Please think fashion and breaking through the clutter on shelf to be visible in a very crowded marketplace but staying true to the heritage and being able to live on shelf comfortably with the current package.