We need a mailer to announce our Washington DC office move. We moved our office from 1666K St NW to 1090 Vermont Ave., N.W., Suite 420 Washington, DC 20005 - right around the corner.
I'd like it to be a light hearted and creative/fun presentation - not too business-y or sales-y. we don't need to look like accountants in this. We just want to get their attention. Please do not include too much information - the recipient won't read it.
it should have our web address somewhere on it - and no stock photos of people that we don't know.
We want to get in front of the executive directors of these nonprofit organizations (within our target size), and open the door to continue communication again in the near future as we to establish or strengthen our name recognition with some new groups. We've been on NPR locally there for a while...and want something in print that will grab their attention also.
SOME IDEAS -
I like these types of ideas - but feel free to play!
-An uber map style presentation
- a metro map
- Board games
- paper airplanes
-DC icons? we're near the white house...
again, we moved only a few blocks so we'd like to make it light and clever if possible. like moving from the Washington monument to the Lincoln Memorial...something people in the city can relate to.
something local of DC - without heavy use of stock images.