How Brian Kellerman started their other graphic design journey
Wave of Innovation
GoGather is a corporate event management agency that works with Fortune 1000 companies to produce meetings and events of all shapes and sizes. Everything from a 10 person managers meeting to major convention of 1000's. Creating a custom logo, icon or graphic for these events is the first step in setting them apart. We are looking for a designer to help us bring various themes and concepts to life, establishing a strong brand and recognition for each event.
This is our first time using 99designs and we are hoping to establish a long standing relationship with a designer.
This design is for the Culligan national convention. You have heard of them before, however you can learn more about the brand at http://www.culligan.com.
If interested the winning designer will also be asked to help produce print materials, signage, PowerPoint template, etc.
Tell us a bit about who you are and the people you reach
2000 Culligan employees and owners. The graphic will be used to brand the event on everything from the event invite, name tags, signage and PowerPoint presentations.
We are considering 3 different themes for the Culligan National Conference. We would like to produce a graphic for each concept and will be posting each separately on 99designs. Each concept will be presented to the planning committee and the designers concept chosen by the committee will receive $500 to complete.
This posting is for concept Concept 1: Wave of Innovation
Culligan will celebrate its 75th anniversary during this convention. We will highlight the historic past of the company as well as celebrate the success of the current group of individuals that make up the company. The theme Wave of Innovation is meant to support the current brand (Wave=Water) while introducing a futuristic concept that will carry the company into another successful 75 years. The graphic can include the Culligan logo but it is not required, and in fact could be a challenge given the spacing requirements required by Culligan's style guide (attached). The graphic needs to be versatile since it will be used in a variety of applications. A few to consider would be, event signs, printed invitations and agendas, lower corner of PowerPoint presentations, embroidered on shirts, etc. The theme "Wave of Innovation" should be easily read and recognizable. Also if needed the graphic can have a vertical and horizontal layout.
Rough layouts or sketches are acceptable at this phase. Designer that submits chosen concept will be contacted and may be asked to make slight modifications and provide final artwork and be awarded an additional $500.