I need a logo design & brand identity pack for an existing customer who is looking to open a new ecommerce store for their "Welding Helmets" ranges.
The website will be http://www.weldinghelmetwarehouse.com
The logo must look perfect in its 2D, 2-color, flat state - that is, with any gradients & frills removed. This is the ultimate litmus test for us.
Not a big fan of word mark with “W” or “WH”. Looking for either a great icon or illustration.
We need the logo in all formats:
Adobe Illustrator (EPS, AI), Adobe PDF, SVG, PNG, JPG
Vector format, transparent backgrounds.
Spot (PMS), Full Colour (CMYK), Reversed, Outline, Black/White
The latest helmet shapes are - "3M™ Speedglas™ Welding Helmets 9100 Series" and they sell alot of these.
The client is open to any colour direction. Typically, welding industry uses reds, organges, purples and grays/blacks.
Looking to use a modern font that works well on high resolution devices like Apple Retina 2 displays.
We are open to direction - client likes funky, groovy but we are very open to direction and artistic expression. Clean, modern, simple, unit expression is also a favorite style of ours. So you are open to all directions.
How will your design be used?
All business media - digital & print
Find inspiration here:
Anything else you’d like to share with your designer?
We are looking for your best artistic expression. Your first instincts. Your best colour synergies and typography choice. Subsequent work is available for right designer.
What’s your timeline?
We understand 5days is a typical timeline. We just want a great result so are open to longer 10 days if required.