Completed contest

umodu.com logo design

bhutley needed a new logo design and created a contest on 99designs.

A winner was selected from 13 designs submitted by 7 freelance designers.

13
entries
7
designers
1
winner

How bhutley started their logo design journey

Company name

Overview

Umodu is a startup I'm building. The name comes from the concept of "You Mod You", or "You modify yourself". Think "mind hacking made easy", or "your life-change manager" (both tag lines I've been thinking of).
The idea behind the website is that it will generate self-hypnosis mp3's that are customised to each user. The site accepts a lot of customisation parameters, and then uses a rule-based engine to generate the self-hypnosis sessions. Each self-hypnosis session is further refined based on the feedback from the user, using machine learning techniques.
The basic ideas I would like to emphasise in the logo are that it is a fun, sophisticated and easy way for you to change your behaviours.

Tell us a bit about who you are and the people you reach

The target audience for this site is basically anyone that wants to make improvements in their life!
I'm particularly interested in attracting intelligent "geeky" types who are interested in making specific, targeted changes to their behaviours.
The site is oriented towards being very rational, there will not be any religious or "new age" connotations. It will focus on helping people make changes in their life, in a quantifiable and measurable way.

Requirements

I am looking for a good logo for the website.

The logo will hopefully get across the idea of self improvement. Feel free to get creative! I am after something that feels sophisticated and modern.

As the site is actively being developed, it's possible to change the current colour scheme. If you come up with a logo I like, I am prepared to change the site to match the logo.

The files I require are:
Print file format - .ai (CMYK)
Web file format - .png and layered .psd (RGB)

Please do not use any stock images or clip art in the logo

*EDIT* I would really like to replace the "umodu" header at the top of the current website, so I am looking for a logo/text image that is rectangular and good for a website banner, rather than square.
Something like:
[IMAGE umodu]

Silver package

$495

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Deliverables

AI
EPS
PDF
PNG
JPG

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