How WEEE-RecycleIT started their logo design journey
We are an I.T. Recycling company that offers ALL our services completely FREE of charge. WEEE stands for Waste Electrical and Electronic Equipment so this is why we put it in the title. A completely free, collection, data destruction and secure recycling service is completely unique in the UK.
We specialise in secure data destruction, and are passionate about recycling. We are fully compliant with all Environmental Agency WEEE licensing requirements and regulations for the transport, storing and treatment of Waste Electrical and Electronic Equipment (WEEE).
WEEE-RecycleIT, under the guidance of the Environment Agency, adheres to the ethical and legal obligations we set out in our company charter and follow this charter to the letter. WEEE-RecycleIT has a zero export policy of any Waste Electronic and Electrical Equipment (WEEE) and is committed to our zero to landfill strategy.
Our tag line is:
This is NOT an introductory offer. Our safe, secure and compliant service is provided FREE of charge to 100% of our customers 100% of the time.
We also offer a landfill prevention service by taking away from companies plastics, metals, cardboard etc we also offer this service free. We will take away any quantitiy of items that companies would otherwise despose of in landfill.
Tell us a bit about who you are and the people you reach
We are in an existing, very competitive market where there are quite a few recycling companies. The only difference with us is that we offer all our services for free and also that we are fully compliant with the Environment agency. The Environment Agency (EA) oversees all environmental issues in the UK and tightly control recycling companies such as ours.
We specifically want to target all businesses, large or small. The task of disposing of WEEE (Waste Electrical and Electronic Equipment) in a fully compliant way is a big issue and no company really wants to pay to dispose of their redundant equipment especially now as all companies are reducing their budgets . This is why we offer all our services for free.
Please visit our website http://www.weee-recycleit.co.uk
Here you will see what we have thrown together. The website is incomplete and im not too pleased with what we have but we needed something quickly.
We want a very professional look without too much sentimentality such as little lambs and sad looking children in corn fields. We believe we can get the message over without this and every other website seems to adopt this approach.
I like the idea of the name "WEEE-RecycleIT" in the design as this says so much about what we do. I do not want the word FREE to appear in the logo as our tag line/text explains this. The design shouldn't look too busy.
Data protection is serious business, we don't want to come across as a happy go lucky good fun company. We are passionate about what we do, we have good solid company values, we are ethical, reliable and compliant.
N.B WEEE should be upper case . I like the recycling symbol "chasing arrows" to feature in the design and maybe the globe. I don't like the washed out green that we currently have on our website.