Completed contest

Sophia Loren/Meryl Streep/Jane Fonda would wear our jewelry!

oanaoana needed a new logo design and created a contest on 99designs.

A winner was selected from 149 designs submitted by 17 freelance designers.

149
entries
17
designers
1
winner

How oanaoana started their logo design journey

Company name

Laura Esco

Overview

Here is our mission statement:

Our brand's reason for being is to serve the confident, youthful woman with a well honed sense of self, who demands high quality products and the best customer service. We provide bold and stylish limited edition, handcrafted jewelry pieces to enhance your individuality and ultimately empower you. We welcome the opportunity to engage with our customers about our products hype-free. We appreciate all feedback and suggestions you might have, in order to better serve you. We are firmly committed to employing environmentally and socially conscious business practices always.

In addition, please note that the jewelry is one product line only of a brand that we envision will offer a variety of products to support "the good life" (artisanal food products are an example). Just as important is our commitment to socially and environmentally responsible business practices and this we expect will be appreciated by our target customers who themselves ascribe to such progressive way of thinking.

Tell us a bit about who you are and the people you reach

Here are some keywords to describe our target audience:

Women
+40 years old
Full of vitality, energy
Youthful in appearance
Confident
Strong sense of individuality
Hype averse (does not like hype)
Socially and environmentally conscious
Taste for products and services that display creativity
Pays attention to details
Value minded (seeks value not as in low price but high quality product or service)
Simplicity (brand is easy to interact with - website design, customer service, etc)
Wise, sense of humor, fun

Requirements

This contest is for a brand logo. We are very excited about the vision for our brand and are very excited to be working with the 99designs community to arrive at a logo that captures the soul of it!

So, logo requirements:
- keep it simple; also, light (see sense of humor) while emanating confidence
- let's try both typeface and icon
- the first place where the logo will be used is on an e-commerce site and in electronic communication
- please play with the following colors (not necessarily all of them at once, though that might work as well): orange, yellow, sky blue, brown. I've attached files for the purpose of *suggesting* colors. Regarding the attached files, I would suggest we first see the logo in colors similar to the ones in the files with Brigitte Bardot in the name as well as to the colors in the file titled JaneFondaColorScheme.
- keep in mind this is a handmade/artisanal product

The files we will require are:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)

Please do not hesitate to reach out with questions! I will be monitoring the contest closely and look forward to looking at designs.

Thank you very much!

Custom package

$314

Free features

  • Open contest
  • Fast-tracked

Deliverables

AI
EPS
PDF
PNG
JPG

We've found some similar contests you might like

$299
We are a family farm that was homesteaded in 1892 and produce popcorn, food grade non gmo white corn, yellow corn, so...
design by beklitos design by beklitos design by beklitos
101
entries
24
designers
$299
Texas based clothing boutique. We sell sassy clothing with a lot of southern flare. Target audience is women and youn...
design by Shantall Rueda design by Dasha M. design by Dasha M.
49
entries
18
designers
$299
We build mobile and web apps for outdoor sports (Backcountry Skiing, Trail Running, Snowboarding, Climbing)...
design by cynric design by cynric design by MauraNuhiu
147
entries
53
designers
$499
iOS and Android app development consultant for companies in Gothenburg....
design by _Bundo_ design by ♥meila® design by ♥meila®
361
entries
92
designers
$299
Suvi Naturals is a beauty product / skin care company providing natural skin care products. Our target demographic is...
design by A creations® design by 13MartaDP design by Artwild
330
entries
90
designers
$299
Auto detailing on demand...
design by bentosgatos design by bentosgatos design by bentosgatos
47
entries
15
designers

We saved a spot for your logo design contest.

Get started now
$799
Nyrasta looks at problems and processes in companies across domains to identify opportunities for innovation & improv...
design by pyxz design by pyxz design by pyxz
430
entries
106
designers
$299
Oilfield related working with oil and gas. Checking H2S, monitor gas levels. Target is oil companies....
design by signe' design by Bits Graphix design by fenix82
42
entries
12
designers
$299
Law Firm...
design by Ghot Candy design by Ghot Candy design by Ghot Candy
45
entries
16
designers
$299
Transfers services in Guanacaste Costa Rica; Transfer from airports, tours, hotels, private charters...
design by ZALMA_212 design by ZALMA_212 design by ZALMA_212
65
entries
19
designers
$499
We are a virtual reality gaming studio....
design by Sam Ruijter design by Anut Bigger design by Sam Ruijter
69
entries
23
designers