Our target markets are Senior Managers of Government Departments that are responsible for the management of multiple buildings/properties, Property Owners in Private Sector who own and manage more than one building & Managing Agents
The target market work in an area that is dominated by issues to do with risk, compliance, corporate responsibility, due diligence and so on. Many of the buildings they manage are considered ‘works of art’, they are surrounded by slick, sophisticated yet simple designs – think about the types of designs that would appeal to or at least relate to architects when you are designing the logos
Brand Values: Confident, reliable, robust, innovative, unique, conservative, focussed, precise, diligent, functional, eager, responsive, analytical, professional, stable
Customer Values: organised, competent, professional, time, profits, risk reduction, reliability
Emotional Rewards: Confidence, secure, in control, peace of mind, empowered, relief, satisfaction, fulfilling, pride, protected
Functional Benefits: Save time, minimise costs, better utilisation of staff, reduces duplication. safe storage of docs, easy access to docs, trackable
Brand Essence: ACAS provides its clients with the confidence of knowing that they have complete control over the AFSS compliance process, the effective management of service providers & the protection of their assets.