Open to image-based or text-based logos, but NO CLIP ART, and stay away from Santa Fe cliches (no full-pastel color palettes; no kokopellis, no zias, no adobe buildings, please). Any ideas for a tag line to accompany the name will be appreciated. (Compare our big sister company's name & tag line, "Santa Fe Staffing, The Good People People".) Logo will be used on all collateral print & web-based materials, and should be strong to assist with identity & expansion within our market.
Be as creative as you want to be--liberal feedback will be provided. However, do have a look at the sister company's website, santafestaffing.com, as the brands should complement each other.
For additional research on how we have tried to communicate our services to prospective clients (businesses), you can have a look at a chintzy website we threw up a few years ago when we first began to think about creating a separate identity for the labor side of our business: http://www.buffalobuilders.net. Outside of the copy, however, we're not fond of any of the identity stuff here.