We are a church, with an existing brand that we are looking to update. We are not looking to RADICALLY shift, but more "modernize" our current logo. We have multiple sites, so I will be looking for something that can fit our overarching brand (Wellspring Church) but also that incorporates options for branding our specific sites (Wellspring Englewood and Wellspring Littleton).
Our current logo has a cross shape (see attached, or see logo at http://www.wellspringcolorado.com/w…ngLogo.png, that we would like to keep, but modernize in some way. We are not attached to the dots in the current logo at all. I am very interested in your ideas for how to take that shape and make it better. As far as the current colors go, we would like for the four seasonal church colors to be represented, which are purple, green, red and white/gold.
As far as the font goes, we need something MUCH more forward thinking that says, "We are a forward thinking socially conscious organization" as opposed to "this is the church where your Grandma goes".
Obviously, our name "Wellspring" has ties with water, springs, life, etc. If these items were reflected in the design, that would be fine, but not mandatory by any means. Again, we are trying to modernize and update, not FULLY rebrand.