Completed contest

New logo for a web based apparel wear seller -StepDirect

stepdirect@st.net.au needed a new logo design and created a contest on 99designs.

A winner was selected from 26 designs submitted by 11 freelance designers.

26
entries
11
designers
1
winner

How stepdirect@st.net.au started their logo design journey

Summary

Logo to be based around our business name 'StepDirect' Why? The whole idea is that when customer place an online order, the emphasis is on our 4 easy steps to pacing an order and completing the whole process. E.G

Search – Select – Confirm - Payment

Company name

StepDirect

What inspires you and how do you envision the design for your business?

STEPdirect

STEP To be in capital Arial black font
Colour to be purple
direct To be in Lucida Handwriting (or similar) and next to STEP
Colour to be black

Perhaps a silver grey shadow behind step or some sort of outline – whichever

• A frog leaping up and over the S of Step
o The frog to be bright apple green with a few bright orange markings.
o The frog must be leaping ie legs stretch out.
o Not a cartoon frog
o A realistic frog with not too much detail

• A green (same as frog) lily pad with a single flower to go at the end and slightly below the “t” in the word direct.
o Again not cartoon but not too much detail
o White flower possibly with a touch of purple and orange
o Flower and lily pad to be realistically proportioned to the frog, however not too big if possible.

• The logo colours we want to use are
o A rich purple
o Black
o Silver Black
o Bright apple green
o Bright orange
o White

Wants

Artwork to suit layout for a Web page

Also to be used for stationery

Logo also suitable for embroidery & screenprinting

Don't want

- Item 1...Not to much detail

Custom package

$100

Free features

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Deliverables

AI
EPS
PDF
PNG
JPG

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