Completed contest

LOGO NEEDED: Specialty Coffee of the Month Club

beantribe needed a new logo design and created a contest on 99designs.

A winner was selected from 17 designs submitted by 6 freelance designers.

17
entries
6
designers
1
winner

One of the designers who made it happen

Winner - Kobi091
I loved Kobi's design. He has delivered on the assignment and was very responsive; he has offered originality and creativity. I highly recommend Kobi.
- ralucap

How beantribe started their logo design journey

Company name

Bean Tribe (beantribe.com)

Overview

Beantribe.com is a start-up with a target launch in March. We're an online coffee of the month club that introduces customers to new micro-roasted coffees from across the country every month for a subscription fee. They pay $X to receive one or two pounds of specialty coffee/month from a different roaster.

Coffee is usually mass produced just like beer. But, there are artisan roasters (just like microbreweries) who focus on crafting organic, free-trade coffees that are appreciated by those who love a good brew. We cater to those folks and our service gives them a chance to discover a coffee they otherwise would have never found on their own.

Tell us a bit about who you are and the people you reach

- 18-34, 50/50 male/female
- Lovers of coffee, though not necessarily coffee snobs.
- Organic and free-trade consumables are important to them.
- They are earthy without being hippy, and environmentally conscious
- They also buy products like microbrewed beer and shop at organic markets.
- They appreciate being part of a movement or small group of people.
- They do not want to be marketed TO.

Requirements

- The logo should NOT look corporate or like it was designed on Madison avenue. It needs to have a somewhat casual feel to it, be approachable and have a vintage edge to it (see notes below on New Belgium and Breckenridge Brewery).

- The logo must incorporate a coffee bean. It does not necessarily have to be a black/brown bean, however a bean is central. We do not have a specific color palette in mind.

- It does NOT necessarily have a have a tribal feel to it. The word "tribe" is meant more to denote a small, rabid group of people who love the same thing. A "Survivor" feel would be the wrong direction. No grass skirts or natives.

- Some examples of branding we like:

-New Belgium brewery: http://www.newbelgium.com (Our fave comp. LOVE what they did with their logo and also the cardboard cut-out looking images. Also love how everything has a vintage edge to it.)

-Breckenridge Brewery: http://www.breckenridgebrewery.com. Love the whole look/feel of the site and the label designs.

-Spirit of Nashville print series: http://www.andersondesigngroupstore.com. Love the look of the prints, specifically the one for Bongo Java (https://www.andersondesigngroupstor…?S=1&cid=2)

Custom package

$424

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