mazero is an "online business optimisation" company specialising in digital useage analysis.
We help online business by identifying opportunities to increase revenue and or reduce expenditure by measuring and analysing customer data from the many customer touch points across the business.
We deploy and utilise the best of breed data gathering and reporting tools to find answers to the important questions such as:
•How well is my online media performing, are my customers engaging
•Where should I spend my marketing dollars to achieve the best return
•How do I increase revenue from or consumption of my online media
•Are my customers leaving without converting and if so why and where are they going
•What do I not know about my online media and where is there opportunities for improvement
We then assist with creating and driving a hands on optimization plan to action learning's and measure results.
We currently have offices in Australia, New Zealand and the Middle East (UAE).
Tell us a bit about who you are and the people you reach
Stakeholders that fall within the web analytics space these generally include:
Directors, Marketing people, Webmasters, Reporting managers, Business and Marketing analysts.
Our tarket market spreads across many different regions include Asia Pacific, the Middle East and Europe.
What We Want:
We are looking for a clean crisp professional logo that will appeal to our target audience, a logo that will reflect us as being professional and corporate with a flair for creativity. The logo should include text that a graphic that will work well on most backgrounds.
Please Do Not Include:
1) Our brand is pronounced "mahz - ero" we do not want any logos that accentuate "zero"
2) We dont want any graphics that look like graphs, numbers, anything IT technical, animals, stock images, clip art,and flip letters.
Competitors and Industry Examples:
We will require .ai (CMYK) and layered .psd (RGB) files.