We want a meaningful logo that represents our company and mission (i.e., to help people). We also would like our new logo to relay a sense of protection and security that we offer through our innovative services and benefits.
Although the name of our company is Italian (Avanti = "moving forward" or "let's get moving"), we're not looking for an Italian theme.
Please keep these things in mind as you work your magic:
1. No cliche real estate images (like keys unlocking doors), clip art or stock images. We want to be fresh, new and innovative.
2. No cartoons please.
3. We want to appeal to people in the middle and higher-priced home market, although we're not necessarily looking for an elegant/fancy "look."
4. The design should be able to be reproduced/used on "For Sale" signs, letterhead, website and other marketing media.
5. More colors cost us more money when we create the "For Sale" signs. Please keep your designs to no more than 3 colors.
6. We'll require files for print, web and signage, please.
7. Please submit only original and truly creative ideas. We're looking for a designer to help on all of our projects.
Do not hesitate to ask questions. Thank you.