Completed contest

Logo Design for Thermal Imaging Camera Manufacturer

marshnmedia needed a new logo design and created a contest on 99designs.

A winner was selected from 110 designs submitted by 21 freelance designers.

110
entries
21
designers
1
winner

How marshnmedia started their logo design journey

Company name

Threat Spectrum, Inc.

Overview

Our name, Threat Spectrum, is taken from the security/military term "CBRN Threat Spectrum", referring to the wide range of Chemical, Biological, Radiological and Nuclear threats a target is exposed to, along with the fact we deal in various spectra of light (visible, infrared). We are also not limiting ourselves to just video cameras, also designing other physical security networking devices and sensors.

Tell us a bit about who you are and the people you reach

Our customers are military, ex-military civilian contractors, cops, and industrial security installers. The Industry is Physical Security.

Requirements

We need a corporate logo that will be used on our website, business cards, letter heads and other branding materials. The only real requirements are that the logo should contain the name "Threat Spectrum" and it should be portable/readable on smaller materials such as business cards and letter heads as well as our website.

The Industry is Physical Security, and our product image is meant to convey keywords such as ruggedness, built-like-a-tank, robust, hi-tech, space-age, battle-tested, bullet-proof, etc. So, animated cutesy or frilly cartoons won't do us much good. An obvious, and somewhat tired design use by companies in the thermal cam biz is to just have the name over a rainbow color bar, so we are looking for something other than that, or that incorporates it in a unique way.

Other than that we are open to creative ideas. Here are some links to our competitors websites and logos... not to copy, but to get a feel for the industry:
http://www.flir.com/cvs/americas/en/
http://www.parvus.com/
http://www.bemeyers.com/
http://www.rvisionusa.com/
http://www.obzerv.com/
http://www.axis.com/
http://avigilon.com/
http://www.arecontvision.com/

Color Ideas:
http://www.ednaviation.com/images/n…panels.jpg
http://www.kop.co.jp/english/produc…stom04.jpg
http://www.flir.com/uploadedImages/…5_Lens.png
http://www.keii.com.cn/images/cp09.jpg

Custom package

$314

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Deliverables

AI
EPS
PDF
PNG
JPG

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