Completed contest

Logo Design for Fun Consumer Barware Startup Company

trex02 needed a new logo design and created a contest on 99designs.

A winner was selected from 134 designs submitted by 29 freelance designers.

134
entries
29
designers
1
winner

How trex02 started their logo design journey

Company name

Overview

We're a startup company that invented a novel piece of consumer barware, The Barmaid, a handheld drink rimming device. We're creating an online retail channel to sell the device and complementary items.

Tell us a bit about who you are and the people you reach

We're targeting purchasers of consumer barware. Typically, this audience comprises people with over $75K in disposable income. Gen X to baby-boomers.

Requirements

The logo should be fun and inviting. We want to highlight entertaining and other social aspects of the device. The logo should exude relaxation without being overbearing or distracting. The logo incorporates a tropical / beach theme. We want to convey a high end, luxury, feel without being snooty.

We want to avoid other brands in the space:
http://www.margaritaville.com

Brands with similar personalities:

Patagonia - environment, high tech equipment, fun
Bose - high end
Harley Davidson - social (not looking for motorcycle styling)
Virgin - Casual yet sophisticated, high customer service

Technicals:

The logo should be scalable
The logo should be provided in .psd format
The logo looks good in 4 color printing and black and white
The logo is easy to read

ADDED INCENTIVE
We'll send 2 units of The Barmaid to the winning designer. this is a $109.90 value. The device comes with lime salt and lemon sugar cocktail drink rimming spice.

Custom package

$253

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