Completed contest

Logo for Action Film company

Lucas Brunelle needed a new logo design and created a contest on 99designs.

A winner was selected from 1599 designs submitted by 455 freelance designers.

1,599
entries
455
designers
1
winner

One of the designers who made it happen

Winner - IllestRatedDesign
We are EXTREMELY happy with the work and the communication on this project. We definitely gave an out of the box project for the designer and went through a good number of revisions to get to the final product. The turn around time was great, all of our comments were listened to an applied and not once did we get any kickback on edits, requests and changes. We would highly recommend using him for you project!
- jim28

How Lucas Brunelle started their logo design journey

Company name

Lucas Brunelle

Overview

Lucas Brunelle http://www.lucasbrunelle.com travels the globe filming Alleycat races; high-speed bicycle races through the streets and traffic of the worlds’ biggest and most exciting cities. Most racers are bicycle messengers, who use their intimate local knowledge and vehicle-dodging expertise to set a pace that keeps viewers on the edge of their seats. Lucas is the best in the world at what he does – filming urban bicycle races with sophisticated helmet-mounted cameras. Lucas also films adventure rides in parts of the world most people never see.

We’re looking for an iconic logo such as Mash http://www.mashsf.com – minimal, not detailed.
Lucas’ videos have been downloaded over four million times.

His film Line of Sight is well anticipated with 10 years of footage. This will be shown at the Bicycle Film Festival to over 300,000 people in 40 cities and pressed on DVD.

Google / YouTube Lucas Brunelle for more info.

Tell us a bit about who you are and the people you reach

Mainstream – The demographic is very wide because footage is worldwide with so many different riding styles. The range is anyone from the hardcore bike enthusiast to designers and artists visit our website to the office worker.
The audience does have a desire for thrills, bike and street culture, and adventure.

Requirements

Two version created; the logo with ONLY the “L” letter and the logo along with "Lucas Brunelle".

As you will see, there is no logo on http://www.lucasbrunelle.com
You’re the expert – Lucas likes simple and bold.

We are launching a much awaited DVD people have been asking about for years and have even sent money before knowing how much or when.
An initial press of 10,000 DVD’s will be marketed through a full media campaign – online ads, event and bike shop screenings, and two major outdoor retail chain stores.
The winning logo will be prominently featured everywhere and be a great case study for your portfolio.

The files we will require are:
Print file format - .ai / .psd (CMYK)
Web file format - .jpg and layered .psd (RGB)

- Font must be easy to read
- Must look great on the front of a bicycle, a decal, riding jersey, t-shirt, billboard, and anything in-between
- Logo must scale to a full branding campaign as http://www.mashsf.com does
- Again Two version created; the logo with ONLY the “L” letter and the logo along with "Lucas Brunelle".
- Ask if you need clarification

Custom package

$953

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Deliverables

AI
EPS
PDF
PNG
JPG

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