Completed contest

KAMAKURA - New Logo Design

moobaa needed a new logo design and created a contest on 99designs.

A winner was selected from 326 designs submitted by 76 freelance designers.

326
entries
76
designers
1
winner

How moobaa started their logo design journey

Summary

We are having a small rebrand of our restaurant, and want a new logo that typifies Casual Fine Dining on the Waterfront. The restaurant has a 'Contemporary Beach' feel.

Company name

KAMAKURA

What inspires you and how do you envision the design for your business?

The logo will be used in multiple format, and would prefer to stay to 2/3 colours. The logo MUST be:

TITLE

=======

KAMAKURA 

 - In CAPS in Calligraph 421 BT.

 - This is NON NEGOTIABLE

 - Uses an old Win32 font, if you need a copy of it (not standard with XP/Vista) then email me at office@kamakura.co.nz

 - Must be the dominant feature of the logo

 - Colour - Monochromatic - just off-black.

SUBTEXT

========

Waterfront Restaurant

 - This is NOT font specific, your call.

 - Colour: we are moving towards a Smokey Blue / Aqua Marine palatte.

ICON

====

 - Open to your interpretation

The restaurant is the leading establishment in the area, and we serve a World Range of cuisines. This IS NOT a Seafood restaurant, but is on the Waterfront. We are open to icons of Fish/Seafood, but will REJECT any designs which give the impression that it is a Seafood Restaurant... so use restraint.

One of our key facets to the Restaurant is that we have complete glass doors and get a beautiful sunset every evening.

The entire restaurant is going to have a facelift - current our styling is Red/Grey, with a real Warm Contemporary Feel... we are planning to keep that warmth, but move towards a more 'Ocean' colour palette, and a modern Beach House feel.

We are often confused as being an Asian restaurant, and we want to correct that. Part of this is because of the name (a Japanese city) and the current logo (Dandelion leaf)... see http://www.kamakura.co.nz.

We will provide ACTIVE FEEDBACK on all designs.

Wants

- Contemporary, yet Casual.
- Formal, yet Relaxed.
- The artwork in the restaurant is panels of stripped colour from http://madderandrouge.co.nz/product…cs_A2.html
- Modern World Restaurant.

Don't want

- NOTHING Asian (i.e. chopsticks, fonts, rice bowl etc..)

Custom package

$204

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