Completed contest

Healthcare Trust Needs New Logo

Bill Shadrach needed a new logo design and created a contest on 99designs.

A winner was selected from 193 designs submitted by 35 freelance designers.

193
entries
35
designers
1
winner

One of the designers who made it happen

Winner - eutographics
We thoroughly enjoyed working with eutographics. Anupam was very patient as we worked through the business logo design process. He provided us with multiple design options and this allowed us to continue fine tuning until the final design was achieved. The final result was perfect. Thank you Anupam.
- thorgrendahl

How Bill Shadrach started their logo design journey

Company name

Healthcare Employers Assurance Trust

Overview

Brief Overview

The Healthcare Employers Assurance Trust is a US based, national insurance trust, established to aggregate risk in order to provide participating Hospitals with low benefit rates and long-term stable rates. Through participation in the trust, hospitals can typically save 10% to 20% on their group life insurance programs.

To our customers, participation in the trust provides insurance rate stability and assurance through the aggregation of risk spread over hundreds of thousands of employees.

The logo design goals:

Create a distinctive, powerful and meaningful brand image for Healthcare Employers Assurance Trust

Tell us a bit about who you are and the people you reach

Human Resource Directors and Benefit Managers of large healthcare organizations.

Requirements

The logo design goals:

Create a distinctive, powerful and meaningful brand image for Healthcare Employers Assurance Trust

Healthcare Employers Assurance Trust is a trusted partner of major clients in the support of their management of life insurance rates. The brand management of the trust see this as a very straight forward font or font and icon. “Trust” is the key word, not in size but meaning. The logo should be strong and clean and be representative of a strong, financially secure organization… not a cartoon, soft, frilly or flowery.

No red, yellow, purple or light green logos please. Color choices may be strong or muted or even rely on some combination of color and texture.

We would like to explore multiple aspect ratios from roughly 2:1 (two widths to one height) to a 1:1 (one width to one height).

Custom package

$363

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Deliverables

AI
EPS
PDF
PNG
JPG

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