Solve the brand identity issue that we have right now cause we run our company under 2 identities: "Meubles Rive Sud" in French and "South Shore Furniture" in English. (See existing logos in yellow and red.) I can send you the existing logo in what ever format you require. Just send me an email at firstname.lastname@example.org.
Our goal is to have:
• One brand name
• One logotype (except with different English, French and Spanish descriptors)
• One identity
This name would be South Shore.
Descriptor for the French logo= Meubles & Décor
Descriptor for the English logo: Furniture & Decor
Descriptor for the Spanish logo: Muebles & Decor
Besides the descriptor, the remaining of the logo is the same between the 3 logos.
We want the new revamped logo to be an EVOLUTION of the existing logo, not a revolution. Therefore, we think we should use the same fonts and same Pantone colors which are Red #201 and Yellow #130. But, we will consider all propositions as long as it reflects the spirit of our strategic orientation: Re-invention after 70 years of furniture manufacturing. We are strong and young at heart. We are friendly and close to our users.
We should be able to feel the link with our previous logo with the new one.
This new logo will be used on our customers' web sites, product packaging, literature, social media initiatives, stationery, etc