Fire Island Day Tripper's Storage is a company located in Cherry Grove on Fire Island. We provide a safe/secure space for visitors to leave their personal beach items in order to free themselves to explore the bars, restaurants and everything the island has to offer. Customers deliver their items to the facility and then receive a claim ticket. There are no lockers; it is a very friendly staff that greets and assists them.
Image: Fire Island Day Tripper's Storage is very concerned with making our customers comfortable. The image we wish to convey is that of relaxation; a feeling of being secure in the knowledge that your belongings are safe and well cared for.
Tell us a bit about who you are and the people you reach
Fire Island is a major gay destination place in the New York region.
Age group: 21 to 50
Income: Middle to upper income
Gender: Mostly male
Interests: Fashion, travel, fitness
Color Palette: The color that immediately springs to mind is pink but we don't want to come across as cliche or worst, stereotypical. We would love to see examples of bold contrasting summer colors such as orange and blue but examples of a subtle color palette like soft greens will be considered as well. The logo should work well in 2 color reproduction and b&w monochrome.
Design: We wish to see examples that emphasize the "Fire Island" portion of the name and examples that emphasize "Day Tripper's". An abstract logo that stands alone and one that includes the above mentioned portions of the name is preferable. A logo that is reminiscent of the beach such as sand dunes or waves would be very nice. Lastly, designs that include beach gear such as beach chairs, umbrellas, coolers, etc. are also highly desired options to be considered.
Don't wants: Clip art (original art only please), shadows, rainbows, palm trees.