We are launching a new website under a microsite. The original software is at SpeedPPC.com. You can see roughly what it does there.
We want this logo to be fresh, with a lot of strength. So the use of bold fonts etc is essential.
The product itself helps people find loopholes in the pricing of Pay Per Click marketing (Google AdWords) and exploit it.
We've got lots more work for the winning designer.
We are selling the product to other marketers, so the audience is sophisticated and doesn't have time for fluff. We need to be seen as an authority in the eyes of other marketers.
- Logo colour should be on a white background.
- Simple, and strong font with a strong icon.
- Professional and not cheezy.
- The colour it uses can be almost anything.
- Ideally the format will be: ICON PPCLoophole (in other words horizontal).
- Tagline should be:
"Exploiting PPC for Maximum Success"