We provide group fitness, with a twist. Our partner-based workouts are the "upper end" of the fitness scale.
Our business name reflects on who we are - fun, fresh, and our programs "fit you". The name is a play on may phrases - including those old jeans that no longer fit you, but you want to fit. Program schedules that fit your schedules... and finally a slight take-off of the University theme.
We are a new company, but not new to the industry. We are looking at creating a higher end experience for the clients that are looking for that.
Read on to learn more about our target audience...
Our clients want to be in the top shape, are generally female, professionally employed, and likely university educated.
We cater to men as well, but our primary focus is on females.
Our clients like to work out, but don't like the gym atmosphere... they want to enjoy the social side of fitness, and need a bit of an accountability push (this is where their partner comes in - everyone has a buddy in our program).
Clean, fresh, and beautiful.
It should be bright and attractive... while our target market is female, we don't want to deter the men, so it should not be too feminine.
We want to stand out, we want it to be clear what we do, and we want to have fun.
Let's see your best work - we are excited to review what you have, and look forward to choosing a winner!
Ideally the logo will be easy to screen/embroider (we will be doing this with the logo) and will look as great in color as it does black and white.
We are not picky about color, but keeping it fresh, and keeping it focused on women (without being pink) is where we want to go.
Our company name is FitsU Health, and this logo would ideally allow for the "fitness" to be interchanged with "health" and possibly others.