My Kidz Matter and http://www.mykidzmatter.com
My name is Adam Banford and I'm the Kidz Matter representative for Utah. We are creating the Family Festival to bring child safety, health and fitness awareness to parents, children and our community.It will be held annually around Halloween, one of the most dangerous times for children, and is expected to draw an attendance between 5,000 and 8,000 people.
The Kidz Fair at the event will feature Vendors / Sponsors who will provide safe, informative product demostrations and information handouts to families while raising money to support the Utah Special Olympics and local educational scholarships. Kidz Matter is the promotional organization arranging the entertainment and vendors for the event.
Today, Kidz Matter reaches across the Las Vegas and Salt Lake City communities and promotes our mission through the giving of grants/scholarships and by conducting live activities and events.
Tomorrow, Kidz Matter will empower kids across the country, and will serve as a resource for parents and educators who want to develop children for success. We will expand our outreach with an interactive web experience that will allow kids to develop critical leadership and life skills. Our curriculum begins with life skills for toddlers and advances with leadership training that will allow a child to earn a college scholarship and make a positive impact on their community.
The Family Festival's main target market will be children between ages 2-15 and their families. The logo needs to be attractive to kids and inviting to their parents. It should have a child-safety, fitness, health and/or family/community theme. It also needs to be something which can be used for future Family Festivals as we are planning this as an annual event.
As mentioned in the "target audience" section:
The logo needs to be attractive to kids and inviting to their parents. It should have a child-safety, fitness, health and/or family/community theme. It also needs to be something which can be used for future Family Festivals as we are planning this as an annual event.
Colors are up to you, maybe something not too wild but bright or cheery enough to cach the eye of children.
Logo should try to include the text "Family Festival" and "A Kidz Matter Event" if possible without crowding it too much. Please do not include dates, times, prices or other information.
I plan on putting it on various types of media including: flyers, banners, sponsorship request forms, thank you notes, television commercials, etc... so I need a file format that is compatible. Probably a .ai file (I have Adobe Illustrator CS4 so that format would be fine.)
Admittedly, I don't know too much about logo file fomats so if an illustrator file is not ideal please send me whichever one is!