A great job. The designer really took time to understand the brief and reflect our brand. Any amends were made quickly and easily. A pleasure to work with and a great design we are really happy with.
Ziggi was very professional. The communication was easy and very effective. All the changes and requests were quickly and effectively done allowing us to get the exactly logo we wanted. I highly recommend Ziggi.
She was so responsive and helpful! Will definitely work with her again for any logo needs!
Prompt, courteous, helpful
- Design Creator™
More than helpful, did all that I asked with each revision and Incorporated design elements I did not think of.
How groundedinbalance started their logo design journey
Who are you known as?
Plumb and Level Accounting
What’s your company slogan?
Keeping Your Business Books Plumb, Level, Square and True
Tell us a bit about who you are and the people you reach
We provide business advisory and bookkeeping solutions to home builders, contractors and licensed tradesmen, such as electricians, plumbers, painters and HVAC technicians. Our target customer is often male, although not always. They are often married and their wives share in the decision making especially in the bookkeeping area. These are hardworking people. We are looking for the more progressive business owners who embrace technology in their construction business. They are likely younger, aged late 20's to early 40's. They prefer drinking cold beer to fancy wine. They drive trucks, not sport cars. They do a lot of business in the cab of their truck on their mobile phone. They have integrity and care about the quality of the work they do.
What industry do you think your business is most related to?
Accounting & Financial
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
the shape reminds me of a house which relates to construction. I would like some color in our design though.
Masculine styling like this may appeal to core audience
This reminds me of a blueprint which our target customer would use
I like the use of "tools" and orange and green color in the logo. It communicates the product clearly.
this reminded me of craftsmanship.
Orange and gray colors remind me of tools that are often used by construction trades
the wood background reminds me of construction
I'm not sure why I chose this one. I like it but it is not the best sample here of what we are looking for.
I like the use of orange again and the design has masculine appeal.
I like the orange and gray again, along with the rugged masculine feel.
We provide accounting services, bookkeeping, QuickBooks, and tax preparation to contractors. Accounting and tax services are our "product".
Plumb, Level, Square and True are terms used in the construction industry. Plumb means straight vertically, level is straight horizontally and is the name of a commonly used tool, square indicates a 90 degree corner and is also the name of a tool, true means a rectangular element is plumb, level and square on all sides. Checking for all four during the construction process is a sign of quality workmanship. We are indicating to the construction field that we will take the same care in handling the financial books as they take in their own craft.