ABOUT OUR LOGO - As you can see from our current logo, its representative of our firefighting and paramilitary cultures. These are two attributes that we wish to keep. We would like it to be more modern, although primarily timeless.
As the prime objective of the Relief and Welfare Fund is to provide compassionate relief and welfare assistance, the logo should also represent this.
WHERE THIS WILL BE USED - We plan on using this on our website thumbnail, stationary and on large banners. The audience will be primarily emergency services personnel while members of the New South Wales (Australia) community will be exposed to this also.
As with any logo / emblem this will be the centrepiece of all our future art work that we plan on producing (and there will be more).
COLOUR - Traditionally we've used red, white, yellow and blue. We are open to change while keeping in mind the organisation we represent and its culture.
ORGANISATIONAL NAME - As with any emblem the full name of the organisation should be in there.
SIZING - The design should be clean so that it can suitably scale. Additionally, all final art work will be required in high resolution (this may be redundant but we'd like it to be noted regardless).
PLEASE DO NOT WITHDRAW DESIGNS - We would like to be able to review your original designs as well as your revisions so that we may continue to provide additional feedback based on what we liked in the original design.