Jo has created a brand logo that is visually simple and instantly recognisable - which allows it to be used across a number of digital platforms, and importantly for the new business, across a number of direct touch points for our customers.
The design is natural and uncomplicated
Excellent work. Great communications.
padamel_disen was very responsive and put together a creative and original design surpassing all other designers. It was a pleasure working with him.
How alyssa.lilesi started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Card Guru is an online credit card marketplace that guides users through the search for a credit card. We help users find the best card by easily comparing cards that fit their needs. We offer personalized recommendations based on the features that are the most important to users – whether it’s getting the best rewards, lowest APR, or the highest cashback. Although we receive compensation in some cases, our recommendations are focused on helping users find the best card.
What industry do you think your business is most related to?
Accounting & Financial
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
For this brand, we want to stay away from the literal visual of a guru (meaning NO monks, wisemen, beards, etc.). Try to think more in line or what being a guru means (a popular expert).
The brand's goal and meaning is to offer guidance to the user when trying to find a card. We want to lean more on the abstract side versus being literal.
A word mark with meaningful typography would be ideal but we're not opposed to a logo mark to pair with it.