Visit http://charleswagner.net/moveneutral to get an idea of the site and product that will be deployed. We need a logo that will look good on a 4 inch by 4 inch sticker and will look good on our website.
Please read the full description for more information.
(Only for Sticker) Carbon Neutral Certified Vehicle 2008
Desired Color Scheme:
People need to be able to read it from a distance on a sticker. This means bright lettering. Check our demo website http://charleswagner.net/moveneutral for the website color scheme.
Mature, Simple, Beutiful - Feel free to ask me if you have questions.
Accepted File Formats:
Vector Formats (.eps, .pdf or .ai)
We need a logo that is going to go on a sticker to sell on our website. Here is a link to the staging website we have so far.
The website will be launched at moveneutral.com
Please click around on the website to get an idea of what we are doing.
We want a logo that describes carbon neutrality at first glance. We then want to wrap the logo with some legible text for the sticker.
I am sure you are a creative designer so I want you to have some freedom, but here are some ideas we have thrown around.
1. A dark vehicle with a green vine growing out of the tail pipe.
- This would need to look simple and be obvious.
2. A steering wheel that looks like nature.
Again, please feel free to come up with your own ideas. Feel free to ask me about them if you want to get my opinion before you spend time on it.
I am including a sticker in this contest. The reason is that the logo's most important function will be showing off that a vehicle is carbon neutral certified. It also should be very easy to design the sticker once you have the logo. It will just need to be a black background with some white text and the logo.
For starters the sticker text should say:
"This Vehicle Is Certified Carbon Neutral"
It should include the year "2008". It must be visible, but does not necessarily need to be overwhelming.
It also should include the website name "moveneutral.com" .
To keep your creative mind buzzing... here is the direction we are trying to take it.
Have you ever seen the W The President sticker?
It is brilliant marketing. Super simple and easy to understand. We are trying to explain a much harder concept. Not everyone knows what carbon neutrality is. In fact, most people don', and we are trying to advertise our site at the same time.
We want the logo to be professional and mature enough that young and old people will find it attractive.
It would also be great if we had a version of the sticker that looks like a sticker so we can place it on the website. ( NOT NECESSARY)
Things Not To Do
No Bevels - This should not look like something that came from the movie minority report.
No Acronyms - Though the W sticker mentioned is an acronym an acronym won't work for us. We need a picture that tells 1000 words.
Thanks so much for considering this contest. We are trying to do something good here. Feel free to contact me at any time (day or night) if you have any questions.
-- I am setting the contest length to 10 days, but will close it early if I get a great design.
Again, Feel free to call or email me with any time with questions.
charleswagner at gmail dot com