Completed contest

Brand Logo Design for Photography Products Brand

level4 needed a new logo design and created a contest on 99designs.

A winner was selected from 190 designs submitted by 51 freelance designers.

190
entries
51
designers
1
winner

One of the designers who made it happen

Winner - Tirani Dwitasari
Great designer & very responsive to feedback throughout the contest. Thanks so much! -ECSEL
- Eli Bildner

How level4 started their logo design journey

Company name

PHOMAX

Overview

Phomax is a registered brand name, company specializing in photography products.
We design, make and sell products in global market.

Please concentrate on the left ICON design of our original one.

Our current logo design and its font:
http://phomax.co.uk/logodesign/Phomax.rar
or download from the attachment.

Tell us a bit about who you are and the people you reach

Amateur or professional photographers and companies in global market.

Requirements

Please concentrate on the left ICON design of our original one. Our Id color is PMS: 2925C

Aslo we do not want the real project shape such as camera , shutter , tripod, viewfinder ..instead ,we just want a cool logo and icon. please !....

We are searching for professional looking design identity which can live on our products, business cards, power point, stationary and website.

Key words: Professional, Simple, Elegant, 2D, Color

Professional (P)
Great enough to be used by a TOP brand company
Simple (S)
Easy to remember and easily readable at distance
Icon can be use as favicon as well.
Elegant (E)
Graceful, sophisticated, and alluring.
Two dimensional shape (2D)
Logo should be designed in 2D shape. We do not want it to be complicated and should be ready for pad printing or laser engraved printing.
Color (C)
Our Id color is PMS: 2925C
We need our logo can live with either Black and White or ID color.

We did try many designers face to face, what we want from here is creative and innovative ideas.
Please bear in mind that the logo will live on our products and website. Also, it could appear in many fashion or glamour occasion. Please do a research in professional photography products before you go.
Here is some leading brands:
http://www.bowens.co.uk/
http://www.elinchrom.com/
http://www.multiblitz.com/
http://www.profoto.com/

Here's our current logo design and its font : http://phomax.co.uk/logodesign/Phomax.rar
You can also down load from attachment.

We are now happy with the font of the logo ‘PHOMAX’ part and the structure. Please concentrate on the left ICON design of our original one.

1. The Icon or logo should be designed in 2D, in BLACK and WHITE, and ID color (most of the products’ surface is Black and White).

2. We do not want the real images appear with the logo design:
Such as camera, viewfinder, shutter, lens, tripod, strobe, global earth or all the real project shape. Since we do not want the audience could tell what the products we do as soon as they saw the logo and the logo itself will just present the brand image and will work as a global lead brand in the future. Icon could also be used individually, as HP or Mont Blanc.

3. The logo should be designed in a professional way with good identity and balanced structure. It should be easily readable at some distance

4. The company slogan position should be kept.

5. An icon or symbol to go along with the logo, which could be used in three configurations
- by itself (as in a favicon, product surface, or on a t-shirt , bag)
- to the left of the logo (horizontal layout)
- centered above the logo (square layout)

Format: The winning design must be delivered as an Adobe .ai vector format file. All artwork must be original (no stock art elements) and full copyright ownership must be conveyed to us.

We need an ID kit but let's just start with the logo. If we like your logo, we'll need business cards, letterhead, and envelopes based on the logo.

Custom package

$395

Free features

  • Open contest
  • Fast-tracked

Deliverables

AI
EPS
PDF
PNG
JPG

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