The design I wanted was for a badass logo for my men's group. Merechesol nailed it first try out of 300 other logo briefs.
How Eqxz29bJKO started their logo design journey
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Antifragile is a high end consulting studio for fintech (financial technology), based in Hong Kong. Our customers are banks, financial institutions and hedge funds who want access to the world's top talent in product design, engineering and strategy. Despite the fact we work in the financial industry and understand it well, our DNA is an innovative, subversive and geeky one. We need a simple logo that can capture both "the suit" and "the geek" in us and we're open to a slightly "shocking" identity (colorful & sophisticated). The meaning of "antifragile" is the opposite of "fragile". Antifragile things benefit from shocks, randomness and disorder. That's what we want to be in the financial industry.
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