AnnaVerena got their new illustration or graphics by running a design contest:
Design a FUN and PLAYFUL illustration for Loopify
Check out AnnaVerena's Illustration or graphics contest…
Loopify is a web-based platform that lets businesses automate personalised communication with their clients across email, SMS, web and print. We strive to make marketing automation fun and easy. We offer tools and solutions that make it especially easy for customers to set up set up automated campaigns. By sending the right message to the right person at the right time they can delight their audience and turn leads into customers and customers into fans. We are all about happy customers. Our target audience is small to medium-sized businesses and small marketing departments. Typical business size = 5 - 50 employees. Men and women, between 35 and 45 years old. Our industry can often come across as techy and sterile, but we want to convey the opposite of that. We are playful, personal, approachable, as well as professional.
What's your vision?
A fun and playful vector illustration to illustrate our tagline “The fast track to happy customers” on our landing page. Our idea is to use a roller coaster to symbolize this “fast track to happy customers” (please see the attached mock-up), but if you have a different interpretation we are excited to see it! The illustration is going to be used on our landing page, above the fold, the first impression customers get of our company. To be clear, we are looking for a beautiful vector illustration which we can then convert and use on our landing page. CONCEPT Please refer to the attached mock-up. It's meant to illustrate the idea, but not necessarily as a strict guideline. STYLE The illustration should be playful, fun and colorful, full of movement, life and happiness. We generally like cartoon illustrations, somewhere between flat and three-dimensional (with subtle levels of shading, as opposed to gradients). Definitely not too flat, but also not an overly realistic depiction of people. Some dimension would be nice. HOWEVER: We are absolutely open to different styles! We want to see your creativity and unique style shine through! Make it your own :) Some style guidelines: - Playful and fun, but not childish or overly cute (no Disney or manga look) - Unique and memorable, but not edgy or provocative - Not bland or generic - Not too stylized (no huge eyes or heads) I have attached the style attributes which we used to create our logo, for your reference. COLOURS Our primary brand colour is #6bbc5f, but we are looking to expand our colour palette, so please use whatever you feel works best. The illustration itself should be colourful, the overall impressionjoyful and happy. PEOPLE 4 people in the cart (if you go with the roller coaster idea) Happy and excited Expressive faces and big smiles Diverse: two men, two women; one person of colour; different hair colours Between 35 and 45 years old Casual clothes ROLLER COASTER Modern, not old-fashioned It would be especially neat for the shape of the cart itself to be inspired by the Loopify logo A loop would be nice, as a play on our name (see mock-up) FORMAT We need a vector illustration (not bitmap) We look forward to working with you! Don’t hesitate to reach out if you have any questions.
We are looking for somebody who can also work with us further to carry the style of the illustration over to the rest of the website and blog (e.g. to create other graphics and to expand our colour scheme). ------- UPDATE 1: The examples below are all in a flat style, but we are looking for a design that really pops off the page, so if you are great at creating illustrations with a lot of style and dimension please go for it! We want to see a variety of styles so that we can discover the one that works best for this particular concept :). ----- UPDATE 2: A square is the "safe space" for the illustration. ---- UPDATE #: The designs that have impressed us most far are the ones that really pop off the page. I think this is most often due to a smart and creative use of colour, the movement being visible in the drawing (in the postures of the people, the wind in their hair, the excitement in their faces) and a clever use of perspective.
Every design category has flexible pricing for all budgets. Illustration or graphics starts at NOK 3,099.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their illustration or graphics.
Designers across the globe delivered design magic.
AnnaVerena collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Felipe was great in investing time in understanding our company and the design problems we needed solved. He created an illustration style from scratch that we'll be able to build on for years to come.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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