Great understanding of the brief and our demands, as well as a creative view where the brief is a possibility rather than a limitation. Blacksheep has contributed with new and fresh eyes to our business, which was the whole idea why we chose to arrange the contest.
How LeadsCon started their button or icon journey
We're an industry association of online marketing companies. We're a professional services organization comprised of member companies.
Tell us a bit about who you are and the people you reach
We are business to business offering. Our client is our member, and we want them to display this seal / badge on their sites and in their emails. Think of us like the BBB (bbb.org) or TRUSTe. You will see their seals and badges on sites and in emails. That's just what we are looking to do but with our brand - LeadsCouncil - http://www.leadscouncil.com
We are looking for something that will make other companies proud to display the seal. Professional is the key. Something that looks authentic and mature. Nothing cartoony. We also don't want our logo wrapped in a simple rounded oval. No real skill in that.
We have two membership levels - Founding Member and Member. The seal / badge should be able to accommodate both. You will see from the examples below that many have room to designate the type of members.