The book is titled: Real World RETIREMENT(R). We are in need of a book cover that will be produced within this contest to satisfy 3 formats- eBook, a sewn perfect bound version, and a hardback edition of the book itself (Templates attached for Perfect Bound and Hardback Dimensions).
The book will be unique as the highest quality paper (80# and 100# for the content inside), top quality printing of cover materials (Glossy), and color printing and images will be used throughout the book.
It will need to parallel the professional image of our firm, and convey a rich and impactful cover. The Real World Retirement Strategy represents a entirely new set of ideas and practices to help reduce the possibility that a retiree can run out of money and outlive their income, facing a drastic change to their retirement lifestyle. They find themselves relying on the charity of friends and family to supplement small benefits of government programs like Social Security. In the case of widows or widowers, many face poverty. Real World Retirement treats people like real people, not sales prospects. It help to educate them and get them and keep them involved in their finances!
The winning cover design will have to stand out as unique from the current field of retirement books that are so typical in many distribution channels.
THE BACK COVER INFORMATION WILL NEED TO BE EASILY READABLE BY PEOPLE IN THE AGE GROUP OF 55-75 (Older EYES!)... The Firms related materials have a GOLD and GREEN Color Scheme, but you have total artistic release in your design and color choices..