Targeting consumers who have... excess, expired, upgraded from or no longer wanted personal inventory (Consumer media, electronics, etc.) that desire to rid themselves of their no longer wanted items and as such either or all reclaim personal space, recycle, trade them into cash.
Consumers are likely to be 25-55 years of age due to their years of collection and subsequent upgrade of their personal inventory (purchased product that has outworn its usefulness, change of taste, CDs to digital, DVDs to Blu-ray, old cellphone to new, latest iPod/iPhone,etc.)
Consumers may be "green" and understand that an item that is traded and subsequently resold is one less product that is manufactured new, plus the "cash" back through the Buybak Rewards card isn't a bad incentive to do “good”.
Consumers who buy on Amazon, eBay, etc., but are challenged to sell back through online due to issues of fraud, lack of reputation, lack of time and complexities associated with online marketplace/auctions to do it themselves... one item at a time.
Our business is to give consumers value for their no longer wanted personal inventory in a quick, reliable, easy online experience and receive payment through our Buybak Visa Card payment program which can be spend anywhere immediately online via our email payment process or anywhere offline when they receive their card where’s Visa is accepted.