Completed contest

banner ads needed to launch product campaigns

big_chris needed a new banner ad design and created a contest on 99designs.

A winner was selected from 143 designs submitted by 27 freelance designers.

143
entries
27
designers
1
winner

One of the designers who made it happen

Winner - PixoStudio
Terrific banner work!
- Anonymous

How big_chris started their banner ad journey

Company name

BigDeal.com

Overview

Based in San Francisco, BigDeal.com is pioneering a new type of auction game. Our goal is to bring the fun back into shopping. What is more fun than the chance to get a very Big Deal on a highly coveted item? Especially if, even if you don’t win, you can get your money back if you buy the item.
To learn more, go here - http://bigdeal.com/about

Tell us a bit about who you are and the people you reach

the target audience is M 25-45, with the secondary being F 35-45. These are deal seekers, technophiles, shoppers, gamers, and general web browsers interested in something different.

Requirements

BigDeal.com is looking for some amazing banner ads to help us attract more customers looking to buy and bid on the variety of products that we have available on our website. I want this to look good, but most importantly it has to perform well. Here is some information you’ll need to have success.

Banner Dimensions: 8 sizes are required for final delivery.
160x600
120x600
728x90
468x60
336x280
300x250
250x250
200x200

For the iterative process, please use the 300x250 size in a .gif .png or .jpg file format.
Final delivery MUST include the original PSD files for each size.

Key Design Elements: there are 4 main elements that must be present.
1 - product image
2 - product name
3 - % Savings
4 - BigDeal logo

For the iterative process, please use the following for these 4 elements. You may choose your own sizing, fonts, placements, colors, etc....

Oh, because of the ad network's rules, if the background color you choose is white, then there must be some kind of colored border to distiguish the ad from the web pages that it will be placed on. it can be a think 1px line border. Got it? Great.

Product Name - Canon Rebel t1i
Product image - http://bigdeal.com/auctionid/camera…lack/14031
% Savings - 69% Savings
BigDeal logo - just grab it from our homepage.

I will be actively providing feedback through out the days of the competition. IMPORTANT - if there are several great designs, I will consider issuing multiple awards. Don’t give up. If you have any questions at all, do not hesitate to ask.

*******UPDATE on 4/30/2010*********

OK. while I didn't want to stifle creativity, I think I need to pull in the reigns just a bit to help guide you.

While I do want a great performing ad, the user must look at this ad, and immediately trust the brand (BigDeal). I want something beautiful that captures my eye and attention, and if possible, makes me attach positive emotion to the product and BigDeal.

I want simple. I want a billboard style of approach. I have to understand the value prop, assign positive meaning, and want to click in under 3 seconds.

Hopefully that will guide your designs. if you have any questions about this, ask.

Custom package

$583

Free features

  • Open contest
  • Fast-tracked

Deliverables

PSD
AI
EPS
PDF
PNG
JPG

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